We often see marketing terms like ‘hand crafted’ and ‘craftsmanship’ but what exactly do these terms mean to us?
So, what is the concept of crafting? Most of us would agree that the term suggests that the person who made the object is highly skilled in what they do. This brings to mind a product of higher quality, with greater attention to detail and of a certain standard of beauty. The product will likely have a discernible mark of that quality to show that it was handmade and uniquely crafted.
The idea of craftsmanship is a way of approaching a job or task where humans are working in tune with nature as opposed to against it. This is a pleasant definition, but it doesn’t explain the whole story. Many companies are using the term ‘crafted’ and ‘craftsmanship’ to refer to a process that does not match these definitions.
Craftsmanship isn’t the perfection of an automated production line. It’s a way of life, a livelihood, a human profession or an expression of self. It means fully engaging our whole selves in our work. It means sticking to a set of values, traditions or principles that create beauty and function in the objects produced.
This explains the love for vintage, antique and retro items. Full of character, sustainable and made to last, getting hunting for your pre-loved items today like Antique Fireplaces Ireland, for example. Antique Fireplaces Ireland from Wilsons Yard are perfect examples of craftsmanship that were built to last.
It doesn’t need to refer to something physically made by hand either. To think more like a craftsman, you don’t have to be creative. It’s a way of thinking, an attitude and one that should be cultivated no matter what you turn your hand to. Here are some characteristics of a master craftsperson:
- Mastery is the motivation and not status
- Sacrifices will be made in time, relationships and finances
- Total belief in the end-value of what is being made or created
- Passionate for tradition and history but with a desire to innovate
- Ability to immerse and retain focus in their work
- Devote time to the craft to become a daily life habit
- Always wanting to progress, never feeling like you’ve made it
- Planning and detailing before taking action
Craftsmanship might seem like a thing of the past, but it remains as relevant today as always. As we strive for a more sustainable way of life, working in tune with nature and not against it is highly relevant in today’s culture. Increasingly, we desire a world built to last and not one consisting of the throwaway culture of yesteryear. This is an outlook that is affecting our work, jobs and relationships increasingly around the world.